Post Less, Sell More: Social Media for Makers

BUSINESS

Post Less, Sell More: Social Media for Makers

Name: Post Less, Sell More: Social Media for Makers
Brand: Alison Capuano
Price: 150.0 CAD
Availability: InStock

Get practical relief from social media burnout. Built specifically for artists, craftspeople and creative entrepreneurs, this four-hour intensive shows you how to maintain a consistent online presence without spending all day on your phone. Learn how to define your message, set healthy screen-time boundaries, build reusable Canva templates and set up automated scheduling tools to keep your work in front of collectors while protecting your creative energy.

All Materials Included

Content calendar planners, caption prompt sheets, starter Canva graphic kits, classroom workspace, internet access and presentation displays are provided.

ART HUB

Hands-on workshop at the Urban Art Collective Art Hub.

Small Class Size

6 minimum · 12 maximum

SKILL LEVEL

All Levels · No Prior Marketing Experience Required

WORKSHOP RUNDOWN

Hour 1: Mindset, Boundaries & Strategy

Find your authentic voice and set strict boundaries around screen time. Select the single best platform for your creative work instead of trying to be everywhere, and understand simple algorithms and what actually drives engagement for makers.

Hour 2: Content Pillars & Batching

Establish four simple content themes so you never wonder what to post. Brainstorm and outline a full month of post ideas in under 30 minutes, and write clear, conversational captions that tell the story behind your process.

Hour 3: Canva Templates & Visual Assets

Set up brand colours, fonts and clean styling in Canva. Build reusable templates for feed posts, announcements and story graphics, and organize image folders and assets for quick drag-and-drop production.

Hour 4: Scheduling, Automation & Workflow

Set up free scheduling tools to automate your content calendar. Build a sustainable 30-minute weekly maintenance routine, troubleshoot common roadblocks and review individual action plans.

WHAT YOU’LL LEARN

By The End Of This Workshop, You Will:

Build a realistic social media schedule tailored to your studio practice without burnout.
Establish repeatable content themes and a monthly batching workflow.
Create a customized set of reusable Canva graphics for quick posting.
Automate your posting schedule using free scheduling software.

Device: Bring a laptop, tablet or smartphone loaded with photos of your artwork or products.
Accounts: Bring access to a free Canva account and your active social media accounts.

Have a question about the course or need to discuss accessibility or accommodations before class? Contact us at learn@urbanartcollective.ca.

Parking is available at 1088 Somerset St W at the UAC Art Gallery, as well as at 50 Bayswater Ave. The parking area at 50 Bayswater is accessed from Somerset St W, not from Bayswater Avenue.

Cancellation Policy

14+ days before the first class: Full refund to your original payment method.
7–13 days before: Full-value UAC LAB credit.
Less than 7 days before: No refund or credit.

Registrations can be transferred to another person at no charge before the class begins. Missed classes or sessions are not eligible for refunds, credits or individual make-up classes.

If UAC LAB cancels a class, you can choose a full refund or full-value UAC LAB credit. If we reschedule and the new date does not work for you, you may also request a refund or credit.

UAC LAB Class Registration, Cancellation & Refund Policy