{"product_id":"post-less-sell-more-social-media-for-makers","title":"Post Less, Sell More: Social Media for Makers","description":"\u003cp\u003eGet practical relief from social media burnout. Built specifically for artists, craftspeople and creative entrepreneurs, this four-hour intensive shows you how to maintain a consistent online presence without spending all day on your phone. Learn how to define your message, set healthy screen-time boundaries, build reusable Canva templates and set up automated scheduling tools to keep your work in front of collectors while protecting your creative energy.\u003c\/p\u003e\n\u003ch2\u003eWorkshop Schedule (4 Hours)\u003c\/h2\u003e\n\u003ch3\u003eHour 1: Mindset, Boundaries \u0026amp; Strategy\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFinding your authentic voice and setting strict boundaries around screen time.\u003c\/li\u003e\n\u003cli\u003eSelecting the single best platform for your creative work instead of trying to be everywhere.\u003c\/li\u003e\n\u003cli\u003eUnderstanding simple algorithms and what actually drives engagement for makers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHour 2: Content Pillars \u0026amp; Batching\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEstablishing four simple content themes so you never wonder what to post.\u003c\/li\u003e\n\u003cli\u003eBrainstorming and outlining a full month of post ideas in under 30 minutes.\u003c\/li\u003e\n\u003cli\u003eWriting clear, conversational captions that tell the story behind your process.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHour 3: Canva Templates \u0026amp; Visual Assets\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSetting up brand colours, fonts and clean styling in Canva.\u003c\/li\u003e\n\u003cli\u003eBuilding reusable templates for feed posts, announcements and story graphics.\u003c\/li\u003e\n\u003cli\u003eOrganizing image folders and assets for quick drag-and-drop production.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHour 4: Scheduling, Automation \u0026amp; Workflow\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSetting up free scheduling tools to automate your content calendar.\u003c\/li\u003e\n\u003cli\u003eBuilding a sustainable 30-minute weekly maintenance routine.\u003c\/li\u003e\n\u003cli\u003eTroubleshooting common roadblocks and reviewing individual action plans.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eBy The End Of This Workshop, You Will\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuild a realistic social media schedule tailored to your studio practice without burnout.\u003c\/li\u003e\n\u003cli\u003eEstablish repeatable content themes and a monthly batching workflow.\u003c\/li\u003e\n\u003cli\u003eCreate a customized set of reusable Canva graphics for quick posting.\u003c\/li\u003e\n\u003cli\u003eAutomate your posting schedule using free scheduling software.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhat We Provide\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTemplates \u0026amp; Worksheets:\u003c\/strong\u003e Content calendar planners, caption prompt sheets and starter Canva graphic kits.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFacilities:\u003c\/strong\u003e Dedicated classroom workspace, high-speed internet and presentation displays.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhat To Bring \u0026amp; Requirements\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHardware:\u003c\/strong\u003e A laptop, tablet or smartphone loaded with photos of your artwork or products.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAccounts:\u003c\/strong\u003e A free Canva account and access to your active social media accounts.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkill Level:\u003c\/strong\u003e All levels welcome. No prior marketing experience required.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eEvent Details\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDates:\u003c\/strong\u003e To be announced\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e 1 single weekend session (4 hours: 9:00 am to 1:00 pm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLocation:\u003c\/strong\u003e Urban Art Collective Art Hub, 50 Bayswater Avenue, Ottawa\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInstructor:\u003c\/strong\u003e Alison Capuano\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLevel \u0026amp; Audience:\u003c\/strong\u003e All Levels (artists, makers, craftspeople and creative small business owners).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Capacity:\u003c\/strong\u003e 12 attendees\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Enrolment:\u003c\/strong\u003e 6 attendees required\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Alison Capuano","offers":[{"title":"Default Title","offer_id":43253454471377,"sku":null,"price":150.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0594\/9711\/9953\/files\/UACLearnLogowebsquare.jpg?v=1786112009","url":"https:\/\/urbanartcollective.ca\/products\/post-less-sell-more-social-media-for-makers","provider":"Urban Art Collective","version":"1.0","type":"link"}